While auto dealerships know that social media is a powerful marketing tool, many don’t realize that it is equally powerful for hiring and retaining quality employees. To use social media effectively, however, employers must avoid many legal pitfalls.
Kathryn Carlson, Product Director for KPA’s HR Management System, will discuss this at AutoCon 2012. Kathryn will cover how you can remain legally compliant while leveraging social media for a better workplace. For example, she’ll discuss how to develop policies that align with National Labor Relations Board regulations.
Kathryn’s AutoCon presentation is on the 7th of September. The title of her presentation is “How to Use Social Media Compliantly and Effectively to Hire and Retain Employees.”