With beta testing of Facebook’s “want” button, and expansion of Google’s “Trusted Stores” program, #automarketing is changing again. As the lines between social and search continue to blur, how can you take advantage of the changing landscape? There are several things you should be doing to keep ahead of the curve. This three minute video is an overview of where trends are gaining momentum, and how you need to position your online marketing efforts, including:
- Leveraging reviews to stay relevant as Search and Social merge (both customer base and staff)
- Move towards graphically oriented websites and searches, using Pinterest and organic graphic conetnt
- What to do with Twitter
- What will happen when “social media” goes away
What is your take? How are you using the big picture to keep your internet marketing program ahead of the curve?
Tags: auto dealer, dealerships, Internet Marketing