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What kind of marketing media are you using?

April 30, 2014

When it comes to social media marketing, there are 3 types of media that you can use to increase interest in your dealership. Dealerships require a well-rounded media strategy to successfully leverage their brand and create greater brand awareness. Paid Media. When you...

Tags: Earned, Marketing, Media, Owned, Paid, Social, Types Read More

FMLA: Defining Sons and Daughters

April 29, 2014 by Kathryn Carlson

When deciding if FMLA is the appropriate leave, employers should consider the interpretation of “son“ or “daughter” issued by the Department of Labor under the Family and Medical Leave Act (FMLA). The Administrator’s interpretation gives employees, who care for a child, pa...

Posted in: Human Resources Management Tags: daughter, family, FMLA, in, loco, off, parentis, son, time Read More

The Value of Safety Coordinators

April 28, 2014 by Global Administrator

As we’ve discussed many times before, a strong safety culture is born from teamwork; however, every successful team requires a leader. To create this success you need an individual who is in charge of action items, and facilitates change. In regards to safety culture, the...

Posted in: Environmental Health and Safety Tags: a, Choosing, Coordinator, Culture, Leader, Safety Read More

“Too Much” Content Doesn’t Exist

April 23, 2014

There comes a time for all of us when writing content for our blog that we think, “There. That’s enough. I certainly don’t need any more content now!” Sadly, this simply isn’t true. There is no such thing as too much content, and to stay relevant, you will never truly be “...

Tags: Blog, Content, Information, Keywords, Resources Read More

Maternity/Paternity Leave: Did you know that?

April 22, 2014 by Kathryn Carlson

When an employee expands their family they will have questions about options for maternity or paternity leave. Here are a few things to consider when an employee requests maternity/paternity leave. Maternity/paternity leave typically refers to the time parents take off du...

Posted in: Human Resources Management Tags: Employee, FMLA, Leave, Maternity, off, Paid, Paternity, scheduling, Time Read More

How does Safety Culture and Senior Management Work Together?

April 21, 2014 by Global Administrator

When creating a safety culture, our efforts are often focused on the people on the shop floor, those individuals that interact daily with obvious hazards such as electric shock and oil slicks. What many people don’t realize is that one of the most effective ways to impleme...

Posted in: Environmental Health and Safety, Uncategorized Tags: Culture, Discussion., Example, Management, Managers, Meetings, Safety, Senior Read More

Social Media Quiz

April 18, 2014 by Rebecca Ward

Social media is one of the strongest marketing strategies for dealerships. Are you using social media to its full extent? Use the DigiGo Social Media Quiz to see what you are already doing and what you need to change to keep your online presence on track. There are plenty of...

Posted in: Uncategorized Tags: Media, Optimization, Quiz, Social Read More

The Foundation of Social Posts: Grammar

April 16, 2014

The current focus of digital marketing has us focusing so much on content, content, content, that sometimes we forget that while content is what drives our SEO, it has a supporting foundation, and that support is grammar. Of course, grammar shouldn’t get in the way of crea...

Tags: Grammar, Media, Posting, Social Read More

FMLA: How and when you can Use It

April 15, 2014 by Kathryn Carlson

Most often, when your employees are sick or life takes its toll, taking paid time off is adequate; however, there are times when employees needs to take extensive time off for more serious issues. This is when the Family Medical Leave Act (FMLA) comes into play. FMLA took ...

Posted in: Human Resources Management Tags: daughter, days, family, FMLA, in, loco, off, parentis, sick, son, time Read More

Protecting Your Eyes from Digital Eyestrain

April 14, 2014 by Global Administrator

Due to the high use of electronic devices, both in and out of the office, a new study has found that 70% of US adults suffer from digital eyestrain. Digital eyestrain is due to the prolonged use of electronic devices; in an effort to prevent workplace eyestrain, the follow...

Posted in: Environmental Health and Safety, Uncategorized Tags: Digital, Eyes, Eyestrain, Prevention, Protection, Technology Read More